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WhatsApp Messaging

⁠⁠WhatsApp Messaging

Raza Engage is offering WhatsApp Messaging to businesses. This messaging channel is a powerful communication tool that businesses can use to build direct, personal, and engaging relationships with their customers. Whether for customer support, marketing, or transactional messaging, WhatsApp offers a versatile platform that can improve efficiency and drive higher engagement.

Key Features of WhatsApp Messaging Service for Businesses
01
Two-Way Communication
WhatsApp allows for real-time, two-way communication between businesses and their customers. This makes it easy for businesses to resolve issues, answer questions, and provide customer support in a timely manner.
02
Rich Media Support
Businesses can send a wide variety of content, including:
  • Images and videos
  • Audio messages
  • Documents (e.g., PDFs, brochures, invoices)
  • Location sharing (for store locations or event venues)
  • Quick reply buttons (for easy, predefined responses)
03
Automated Messaging and Chatbots
Businesses can set up automated responses and chatbots to handle common queries or provide instant replies. This is useful for scenarios like FAQs, appointment bookings, or order tracking.
04
WhatsApp Business Profile
A business profile allows businesses to create a professional presence on WhatsApp. You can add:
  • Business name
  • Profile picture (usually the company logo)
  • Description of the business
  • Contact information (address, phone number, website)
  • Hours of operation
05
Broadcast Messages
WhatsApp allows businesses to send broadcast messages to a list of customers, which is helpful for sending promotions, notifications, or updates. However, broadcast messages are only delivered to users who have the business’s number saved in their contacts.
06
End-to-End Encryption
WhatsApp provides end-to-end encryption, ensuring that all messages exchanged between businesses and customers are secure and private, which builds trust with customers.
07
Rich Interactions
WhatsApp supports rich interactions, including:
  • Buttons for quick replies and actions (like “View Products,” “Book Now,” etc.)
  • List Messages with options for users to select from a list of items
  • Interactive Cards for showcasing products or services
08
Multi-Agent Support
With the WhatsApp Business API, businesses can manage communication across multiple agents or team members, which is particularly useful for customer support teams.
09
Notifications and Alerts
Businesses can send notifications such as order updates, shipment tracking, appointment reminders, and payment confirmations to customers in a convenient and timely manner.
10
Rich Media Templates
WhatsApp also supports template messages, which can be used for automated notifications (like appointment reminders or shipping alerts). These templates need to be approved by WhatsApp before they can be used.
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